From the reports, we could see that even for a website with minimal traffic, Chitika can be nice and provided you have little more traffic, Chitika can earn you a decent income.
Chitika Fallback Options
There are thee options under Chitika fall back options.
Let us say we chose an ad format of 120x600 skyscraper. Normally, it would have three Chitika ads. Suppose there is only one ad. And there is no advertiser to show the other two ads. If we have chosen the Collapse option, we will be seeing only one Chitika Ad and the white space that occurs due to the absence of two ads will be automatically removed by Chitika, and the ad will look like a 120x200 size ad having no white space. Very nice option.
A Chitika ad
Backfill option brings non targeted ads in the space that is free.
3) Show alternate ad
Also you may select to show an alternate ad and you have to give the URL for alternate Ad.
Chitika support is fairly good. The usual response time from Chitika is within 24 hours which is very fast. Furthermore, they have a very good knowledge base which answers so many questions.
Chitika pays on a net-30 basis. That is they pay like Google Adsense. If you have accumulated 10$ by March end, you will be paid by the April end if you have opted for paypal. You have two options to get paid from Chitika.
1) Through paypal with a minimum payout of 10$
2) Through Check with a minimum payout of 50$
Chitika also has the referral program for bringing in publishers where they pay you 10% of what is earned by your referral for 15 months from the registration date of referral. Furthermore, Chitika has the advertiser referral program where they pay you 25$ when the referred advertiser spends 100$. Click Chitika and sign up for a no obligation account today.
At the end of the review, our conclusion is the non-contextual advertising company Chitika can be a fairly good choice for people who has product based blogs and also for general websites. Since they scan the search strings that we used to reach the website, they are able to outperform adsense for websites containing video content and having little text. Their ad format is unique and have great aesthetics, and their payout is at 10$. Considering all this, Chitika is a good choice.